Dehao Runda issued a notice saying that the company intends to continue to acquire the equity of NVC, a Hong Kong-listed company, which will eventually hold a shareholding in NVC Lighting 27.10, further enhancing the company's significant influence in NVC Lighting to facilitate its later stage. Further integration.
A marriage that was not optimistic in the past?
Some people ridicule the dog's blood, some praise is a pioneering work. In any case, at the end of 2012, NVC Lighting and Dehao Runda still came together. This confronts one of the storms caused by internal struggles, and the lack of market demand is overwhelmed. The union of the two sides gives the outside world unlimited imagination.
At that time, a senior lighting industry official said that Dehao Runda’s acquisition of NVC Lighting staged a snake-like scene, but it was rejected by the capital market. The main reason is that NVC lighting has always been out of the game. The process of selling and buying shares of trader Wu Changjiang is suspicious, and the means of operation are difficult to understand, which makes the risk aversion resurgence. This series of actions made the shareholders of the time undecided, or entered or retreated, and became confused in the stock market.
Wu Changjiang successfully achieved the goal of returning to NVC lighting in a way of retreating, but DeHao Runda’s shareholding in NVC Lighting once caused doubts and conjectures. Will there be another battle between the former boss and the current boss? ? The relationship between Wang Donglei and Wu Changjiang has always been the focus of the industry.
In this regard, Wang Donglei said that he does not pay attention to short-term returns. The cooperation with Wu Changjiang is a perfect match. Because he is an engineer thinking, he often mixes with engineers. The biggest hobby is drilling technology and products. Wu Changjiang has a strong market. Conscious, he is willing to work with the channel. I screwed up the product and he sold the product well, Wang Donglei said.
Wu Changjiang, who has retired from the second place, seems to be willing to be a professional manager, saying that it is similar to Wang Donglei's philosophy.
Is there any suspicion of Xiu En love now?
This time, Dehao Runda increased the shareholding of NVC Lighting by 6.86. What is the consideration?
Dehao Runda knows the potential of LED, and the future LED lighting market, NVC lighting Wu Changjiang's conspiracy, Dehao Runda's first quarter losses, let go, Dehao Runda and NVC lighting teamed up before the world More than three are speculations about this move in the industry. In fact, what is it? We don't know. Comprehensive observation, Dehao Runda this code plus NVC lighting, one is to further influence the brand and channel of NVC lighting; Second, further integrate the LED industry chain. It seems more reasonable that Dehao Runda and NVC Lighting have joined forces to advance into the top three in the world, but is there any suspicion of show love?
Dehao Runda previously announced that it is estimated that the overall sales revenue in 2014 is expected to increase by about 50 compared with 2013. The sales revenue of LED business is expected to increase by about 100 compared with 2013, with an amount of about RMB 3 billion (RMB, the same below) The main reason for the growth of LED business is that the market demand for LED general lighting will have a good growth. In this context, Dehao Runda has a good reason to further increase the shares of NVC Lighting. Dehao Runda chose to acquire at this time should be related to the progress of its business integration.
It is reported that in 2013, Dehao Runda sold LEDs of approximately RMB 260 million through NVC Lighting. The sales amount of NVC Lighting's LED lighting products in 2013 was nearly 1 billion yuan. Regarding whether the above target will have a big leap forward, Wang Donglei said that confidence comes from two aspects: First, the LED lighting market has already ushered in an outbreak period, LED has become a mainstream lighting product; second, Dehao Runda and NVC Lighting Synergies have emerged, and the NVC lighting sales channel has been fully used by Dehao Runda. Wu Changjiang said that the LED industry will still experience the painful period of increasing revenues in the next two years, but he believes that with the decline of cost and scale effect, those who are fully prepared in the team, service, products and supply chain. Enterprises will break out.
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